Role Overview:

The Sales Development Manager plays a crucial role in expanding Solar Power Store’s sales pipeline, optimizing automation processes, and driving monthly revenue growth. This position is responsible for developing and refining lead generation strategies, improving sales operations, and ensuring a steady flow of high-quality prospects.

Key Responsibilities:

1. Sales Pipeline Development & Lead Generation

· Build and manage a structured sales pipeline to ensure a continuous flow of high-quality leads.

· Develop and implement prospecting strategies to target current customers in residential, commercial, and off-grid markets.

· Identify new revenue opportunities, including partnerships and new customer segments.

2. Sales Automation & CRM Optimization

· Optimize and automate lead nurturing processes using CRM tools (Close CRM).

· Implement automated follow-ups, email sequences, and lead-scoring models to improve efficiency.

· Continuously refine sales workflows to shorten the sales cycle and improve conversion rates.

3. Increasing Monthly Sales & Revenue Growth

· Develop strategies to increase close rates and reduce customer acquisition costs.

· Work closely with marketing to align lead generation efforts with promotional campaigns.

· Analyze sales performance data and adjust strategies to meet and exceed monthly targets.

4. Sales Strategy & Process Improvement

· Improve and standardize the sales process to maximize efficiency.

· Develop playbooks and training materials to enhance team performance.

· Conduct A/B testing on sales approaches to determine the most effective strategies.

5.



Customer Relationship Management & Retention

· Implement strategies to improve customer engagement and lifetime value.

· Work with customer success teams to ensure smooth post-sales transitions.

· Identify opportunities for upselling and cross-selling products and services.

6. Cross-Department Collaboration

· Work with marketing to refine lead-generation strategies and optimize conversion funnels.

· Collaborate with operations and logistics to ensure product availability and timely fulfillment.

· Align with finance teams to optimize pricing strategies and ensure profitability.

7. Market Research & Competitive Analysis

· Stay updated on industry trends, emerging technologies, and competitor strategies.

· Leverage data insights to refine sales tactics and identify growth opportunities.

· Monitor customer feedback to continuously improve Solar Power Store’s sales approach.

Qualifications:

· Previous experience in sales, sales funnel development, team development etc.

· Previous experience with CRM tools (Close CRM)

· Previous experience building sales Funnels

· Previous Solar experience

Key Success Metrics:

· Increase in qualified leads and conversion rates.

· Improved efficiency in the sales process through automation.

· Growth in monthly and quarterly sales revenue.

· Reduction in customer acquisition cost (CAC).

· Higher customer retention and upsell opportunities.

Pay: $80,000.00-$100,000.00 per year

Application question(s)

- How many years of Sales management experience do you have?

Experience:
- solar industry: 2 years (preferred)

Location:
- Barrie, ON (preferred)

Work Location: In person

📌 Solar Sales Manager (Barrie)
🏢 Solar Power Store Canada
📍 Barrie