Job Post Summary

Date posted: August 6, 2026

Pay: CAD $135,000 per year + KPI-based performance incentives + discretionary bonus opportunities

About Us

At Brezwald, we operate a multi-brand cannabis vape platform through Papa's Herb and Ambr, serving customers across California, Canada, New York, New Jersey, and expanding into Nevada and Montana. We are committed to delivering exceptional cannabis products while building strong brands, meaningful retail partnerships, and sustainable growth across North America.

As we continue to scale rapidly, we're looking for a strategic sales leader who can build high-performing teams, drive accountability, and execute against ambitious market growth targets.

Job Overview

Brezwald is seeking an experienced Vice President of Sales, North America to lead sales strategy and execution across our growing footprint. This role will be responsible for sales team leadership, performance management, market expansion, hiring, and achieving revenue goals across multiple states and provinces.

The ideal candidate is a data-driven sales executive with experience building and managing multi-market sales organizations, preferably within cannabis, CPG, or another fast-moving consumer category.

Location

North America (Multi-state and multi-province travel required)

What You'll Do

- Sales Performance Management – Build and oversee systems that track sales representative performance, account penetration, SKU growth, and customer retention.
- Team Leadership – Establish clear goals, accountability standards, and performance expectations for all sales team members.
- Hiring & Expansion – Recruit, interview,



and onboard sales talent to support growth in existing and newly launched markets.
- Market Growth Execution – Drive execution against specific market-level sales targets and growth plans.
- Territory Development – Optimize sales coverage, account management, and resource allocation across all markets.
- Data & Reporting – Develop and manage performance dashboards, KPIs, forecasts, and reporting metrics.
- Cross-Functional Collaboration – Partner with operations, marketing, and leadership teams to ensure successful product launches and market expansion.
- Strategic Planning – Identify growth opportunities, improve sales processes, and create scalable systems to support long-term success.
- Travel – Regular travel throughout the company's operating regions to support teams, customers, and market development initiatives.

What You Need ✅ Must-Haves:

- Proven experience building and managing multi-market sales teams.
- Strong leadership experience in cannabis, CPG, or a comparable consumer goods industry.
- Demonstrated success developing performance-driven sales organizations.
- Experience creating and managing sales KPIs, dashboards, and reporting systems.
- Direct hiring, coaching, and team development experience.
- Ability to analyze data and translate insights into actionable business strategies.




- Strong communication, leadership, and organizational skills.
- Willingness and ability to travel extensively across North America.

⭐ Nice-to-Haves:

- Experience leading sales organizations across both U.S. and Canadian markets.
- Experience launching products and entering new territories or markets.
- Background in high-SKU consumer product environments.
- Existing network within the cannabis industry.

What Success Looks Like

- Consistent progress toward company growth targets across all markets.
- A highly accountable and performance-driven sales organization.
- Successful recruitment and development of sales teams in expansion markets.
- Strong territory coverage and customer penetration.
- Achievement of market-specific sales objectives and launch milestones.
- Improved reporting visibility, forecasting accuracy, and operational efficiency.

What We Offer

- Competitive annual salary of CAD $135,000.
- KPI-based performance incentive plan.
- Additional discretionary bonus opportunities for exceptional performance.
- Chance to lead sales across a rapidly growing North American cannabis platform.
- Significant influence on company growth strategy and market expansion.
- Dynamic, entrepreneurial environment with strong growth potential.

Additional Compensation

- KPI-Based Performance Incentives
- Discretionary Performance Bonus Opportunities

Work Location: North America (Travel Required) Employment Type: Full-Time, Permanent

Pay: $135,000.00 per year

Benefits

- Dental care
- On-site parking
- Paid time off
- Vision care

Work Location: In person

📌 Vice President of Sales, North America (Markham)
🏢 Suu0026Bu
📍 Markham