Product Sales Specialist at 401auto. About the role As a Product Sales Specialist at 401auto, you will play a pivotal role in driving the sales of our cutting-edge automotive solutions. Your primary focus will be on engaging with potential clients, understanding their needs, and presenting tailored solutions that align with our product offerings. This position requires a blend of sales acumen, technical knowledge, and exceptional communication skills to foster strong relationships with customers and ensure their satisfaction with our products. You will be part of a dynamic team dedicated to enhancing the automotive experience for our clients.

Key facts

- Location: Kitchener, Ontario
- Engagement: Full-time
- Salary: Competitive, commensurate with experience
- Visa: Open to candidates with valid work authorization in Canada

What you'll do

- Develop and maintain a thorough understanding of 401auto's product offerings, including features, benefits, and competitive advantages.
- Identify and target potential clients through market research and outreach efforts, utilizing various channels such as social media, email, and networking events.
- Conduct product demonstrations and presentations to prospective clients, effectively communicating how our solutions can meet their specific needs.
- Collaborate with the marketing team to create compelling sales materials and campaigns that resonate with our target audience.
- Manage the sales pipeline by tracking leads, opportunities, and customer interactions using our CRM system.
- Build and nurture long-term relationships with clients, ensuring ongoing satisfaction and repeat business.




- Provide feedback to the product development team based on customer insights and market trends to help shape future product offerings.
- Attend industry events and trade shows to represent 401auto and network with potential clients and partners.
- Collaborate with cross-functional teams, including customer support and engineering, to ensure a seamless customer experience from pre-sales to post-sales.
- Meet and exceed sales targets and KPIs set by the management team, contributing to the overall growth of the company.
- Stay updated on industry trends, competitor activities, and emerging technologies to maintain a competitive edge in the market.
- Participate in training and development programs to enhance your sales skills and product knowledge continuously.

Requirements

- A minimum of 3 years of experience in sales, preferably in the automotive or technology sector.
- Proven track record of meeting or exceeding sales targets and KPIs.
- Strong interpersonal and communication skills, with the ability to build rapport with clients and stakeholders.
- Excellent presentation skills, with the ability to convey complex information in an understandable manner.
- Familiarity with CRM software and sales tracking tools to manage leads and customer interactions effectively.




- Self-motivated and results-oriented, with a strong desire to succeed in a competitive environment.
- Ability to work independently as well as collaboratively within a team.
- Strong problem-solving skills and the ability to think critically under pressure.
- A valid driver's license and willingness to travel occasionally for client meetings and events.

Nice to have

- Experience in the automotive industry, particularly with automotive technology solutions.
- Knowledge of digital marketing strategies and tools to enhance sales efforts.
- Familiarity with data analytics tools to assess sales performance and customer behavior.
- Bilingual proficiency in English and French or another language is a plus.
- A degree in business, marketing, or a related field is advantageous.

Skills & tools

- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace.
- Experience with CRM platforms such as Salesforce, HubSpot, or similar tools.
- Strong understanding of social media platforms for business development and lead generation.
- Ability to utilize presentation software to create engaging sales presentations.
- Familiarity with automotive industry standards and regulations is beneficial.

Practical notes

- This position is based in Kitchener, Ontario, and may require occasional travel for client meetings or industry events.
- Candidates must possess valid work authorization in Canada.
- The salary for this role is competitive and will be determined based on the candidate's experience and qualifications.

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📌 Product Sales Specialist (Kitchener)
🏢 401auto
📍 Kitchener