Shape the future of grocery marketing as Instacart’s Director of B2B Product Marketing. This remote role emphasizes cross-functional collaboration and strategic storytelling. As our recent Director of B2B Product Marketing, you will harness your expertise to transform Instacart's enterprise market strategy.
This position integrates product insight with compelling marketing tactics to reach grocery retailers effectively. Your influence will extend through the organization, enhancing awareness and generating leads. Key Responsibilities:
Develop comprehensive go-to-market strategies for enterprise
Craft engaging narratives for diverse marketing channels
Oversee a high-performance product marketing unit
Propel lead generation through targeted campaigns
Support global market entry strategies for expansion Requirements:
10+ years of SaaS B2B marketing experience
Proven capability in product marketing and team leadership
Experience with multi-channel campaign strategies
Excellent communication for executive level messaging
Skilled in managing several projects simultaneously Contribute to Instacart's creative direction by blending creative marketing with practical execution.