Hat Tip builds founder-led content motions for Seed stage to Series B startups, as well as $3-10M+/year marketing agencies.
In the past 12 months, we've grown from a solo founder to a team of 2 FTEs and 4 contractors. We now serve 15 clients (backed by YC, a16z, Accel Ventures, + more), and are growing rapid.
To support that growth, we're looking for a B2B Content Lead to own strategy and editing, while managing a team of writers (full-time and contractors) to ensure we deliver impeccable service.
NOTE: You will be asked to complete a ~30-minute trial if you are shortlisted. Please do not apply if you are not willing to do so.
Responsibilities
Concept social strategies for founders based on their product/service, ICP, and company positioning.
Draft LinkedIn content based on content interviews, podcasts, and other written source material from Founders.
Edit LinkedIn content to ensure each post is valuable, well-structured, and compelling.
Adapt client content strategies based on weekly analytics reporting.
Draft compelling content prompts to ask clients on transcribed "content interviews".
Run "content interviews" with clients to generate high-quality source material.
Work 1:1 with our founder to deliver a fantastic client service.
You're A Outstanding Fit If
You consider yourself "chronically online"
You read the DTC X timeline for fun
You have a portfolio of social content you can point to
You can handle multiple clients worth of work, on the go, and in a fast-paced setting.
You understand B2B SaaS, Martech, startup trends, news, and vernacular.
📌 B Exec Content Lead Toronto
🏢 Hat Tip
📍 Toronto
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