Join Buyerlink as the Director of Performance Marketing, specializing in paid social and native ads for our Home Services segment. Shape marketing strategies that drive growth and customer engagement.This role focuses on both strategic planning and tactical execution in managing paid media budgets, building an experimentation culture, and enhancing lead quality. You will lead cross-functional teams to ensure that advertisement strategies align with business goals,



using advanced AI tools to optimize campaigns efficiently.Key Responsibilities:Develop overall strategy for paid social & native advertisingScale Buyerlink's paid social capabilities across platformsImplement and manage rigorous testing methodologiesStrengthen measurement frameworks for campaign effectivenessCollaborate across departments to ensure strategic alignmentRequirements:7+ years in performance marketing, especially in social mediaExpertise in using Meta Ads Manager for campaign strategiesAnalytical skills for interpreting performance and financial metricsProven track record in high-volume lead generationBachelor's degree in marketing, business, or related fieldsLead Buyerlink's paid media initiatives, positioning Home Services as a significant growth driver.#J-18808-Ljbffr

📌 Director Of Performance Marketing At Buyerlink (Victoria)
🏢 Buyerlink
📍 Victoria