Drive customer engagement as a CRM Manager for Sports Interaction at Entain in Toronto. Focus on enhancing player experiences through innovative, data-driven campaigns across casino audiences.
As part of Entain’s investment in CRM excellence, we seek a CRM Manager with over three years of experience in iGaming. You will own the CRM campaign strategy, leveraging AI-driven insights to optimize player retention and reactivation efforts. Working closely with cross-functional teams, your creative and analytical skills will shape high-impact player engagement initiatives.
Key Responsibilities:
• Design campaign tools for engagement and retention
• Manage and oversee the promotional calendar




• Apply AI insights for targeted campaign effectiveness
• Ensure compliance through campaign quality assurance
• Analyze campaign performance for continuous improvement
Requirements:
• Minimum 3 years' CRM experience in iGaming
• Expertise in campaign design and metrics
• Advanced analytical skills using AI tools
• Familiarity with CRM platforms like Optimove
• Solid collaboration skills across teams
Play a pivotal role in enhancing customer loyalty through tailored strategies at Entain.
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📌 CRM Manager for Sports Interaction (Toronto)
🏢 Voitto
📍 Toronto