Hootsuite seeks an experienced Global Demand Generation Manager to lead creative demand strategies. This senior role focuses on generating qualified pipeline through integrated programs across diverse markets.You will define and implement targeted demand generation motions for both Enterprise and Mid-Market audiences. The position requires in-depth knowledge of account-based marketing, along with proficiency in using platforms for enhancing marketing strategies. Collaborate effectively with Sales, RevOps, and Product Marketing to ensure cohesive execution and measurable outcomes.Key Responsibilities:Strategize integrated demand generation across regionsCreate distinct engagement approaches for target audiencesUtilize insights for impactful marketing interventionsDevelop partner marketing campaigns for shared goalsEnsure alignment of messages across multiple channelsRequirements:Significant B2B SaaS demand generation experienceExtensive history running multi-channel programsExpertise in account-based marketing processesComfort with intent intelligence and engagement toolsProven ability to navigate a changing environmentDrive demand generation excellence and contribute to Hootsuite's strategic objectives.#J-18808-Ljbffr
📌 Global Demand Generation Strategy Lead (Vancouver)
🏢 Doist
📍 Vancouver
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