Job Type: Full-timeCompensation: Competitive base salary, performance bonus, and long-term incentive opportunities.Paid time off: Flexible vacation policy.Experience: 7+ years of marketing leadership experience.Location: In office, Old Port of MontrealSchedule: Monday to FridayHours: 9:00am to 5:00pmCompany Summary:Founded in 2018, NXTRND, also known as "Next Trend", is an innovative football equipment and accessory brand based in Montreal, Canada. We speak and listen to athletes daily in order to develop and design unique products based on their needs. Better serving them and the sport of football.Job SummaryAs Head of Marketing, you will define and execute NXTRND's overall marketing strategy while leading the marketing department. Reporting to executive leadership, you will oversee brand strategy, growth marketing, creative, product launches, customer acquisition, retention and retail marketing while building a high-performing team.Task Overview:Brand StrategyOwn the overall brand strategy.Maintain consistent brand positioning.Lead storytelling and campaigns.Protect long-term brand equity.Growth MarketingLead paid acquisition.Improve ROAS, CAC,



LTV and conversion.Continuously test and optimize campaigns.Product & Retail MarketingLead go-to-market launches.Partner with Product, Sales and Creative.Support retail marketing initiatives.Creative LeadershipOversee creative across all channels.Approve major creative assets.Maintain brand standards.Leadership & OperationsRecruit and develop the marketing team.Set KPIs and accountability.Own the marketing budget.Build scalable systems.Cross-Functional LeadershipPartner with Sales, Product, Supply Chain and Finance.Present marketing performance to leadership.Skills & Qualifications7+ years of marketing leadership experience.Experience scaling a consumer product or eCommerce brand.Solid understanding of brand strategy and performance marketing.Excellent leadership, communication and project management skills.Analytical mindset with budget management experience.Passion for sports or consumer brands is an asset.Reporting StructureReports To: CEO / COODirect Reports:Brand ManagerPerformance Marketing ManagerEcommerce & Digital Merchandising ManagerSenior Graphic DesignerGraphic DesignerCreative Partners #J-18808-Ljbffr

📌 Head Of Marketing (Montreal)
🏢 NXTRND
📍 Montreal