Take charge of customer retention strategies at Dermalogica, leveraging your expertise in CRM systems. This role focuses on advanced segmentation and omnichannel strategies to maximize consumer engagement.

As a CRM and Retention Specialist, you bring 3-4 years of experience in D2C or consumer goods. You'll optimize email, SMS, and push campaigns, lead A/B testing efforts, and build automated workflows. Your role will also include analyzing data to enhance retention and conversion rates.

Key Responsibilities: • Manage the monthly CRM calendar across multiple channels • Lead continuous A/B testing to optimize strategies • Design automated flows for customer engagement • Segment consumer cohorts for targeted marketing • Utilize data analysis to drive actionable insights

Requirements: • 3-4 years in CRM or retention roles • Expertise in A/B testing and statistical analysis • Proficient in Klaviyo, Shopify, GA4, and RetentionX • Experience with AI tools for data analysis • Bilingual in English and French is an asset

Utilize your technical marketing skills to revolutionize retention strategies at Dermalogica. #J-18808-Ljbffr

📌 CRM and Retention Specialist at Dermalogica (Toronto)
🏢 Dermalogica Canada
📍 Toronto