Lead commerce-focused media strategies with WPP Media to drive impactful business results across retail networks and direct-to-consumer channels. Utilize data-driven insights to optimize performance and growth.As the Director, Performance Strategy – Commerce, you will spearhead initiatives aimed at enhancing commerce media strategies across key platforms like Amazon and Walmart. This senior-level role involves collaboration with Planning and Analytics to establish robust measurement frameworks and integrate performance strategies within full-funnel media plans.



Your expertise will contribute significantly to achieving client objectives and maximizing return on ad spend.Key Responsibilities:Lead development of performance media strategies for commerceOversee measurement frameworks for accurate campaign trackingPartner with media planning for cohesive media strategiesIdentify creative approaches in retail and social commerceCollaborate with teams to align media investments with KPIsRequirements:Proven experience in performance marketing and eCommerceStrong knowledge of retail media and marketplace advertisingExpertise in performance measurement and media optimizationExperience managing cross-functional teamsExcellent analytical and communication skillsShape the future of commerce media at WPP with your strategic insights and leadership in performance marketing.#J-18808-Ljbffr

📌 Director Of Performance Strategy Commerce (Montreal)
🏢 WPP Media
📍 Montreal