Elevate the employer brand with Canadian Tire Corporation in Toronto, Ontario. This management role focuses on shaping the Employee Value Proposition and driving diversity initiatives company-wide.

As the Employer Brand Manager, you will lead the strategy for CTC's employer brand, crafting compelling talent marketing campaigns across diverse channels. Collaboration with Recruitment, HR, and Communications teams ensures a consistent brand presence throughout the candidate journey. Your creative storytelling will help capture and showcase CTC's unique culture and commitment to inclusion and belonging.

Key Responsibilities:
• Lead the development of CTC's employer brand strategy
• Create integrated talent marketing campaigns for various channels




• Champion diversity and inclusion in all messaging
• Collaborate across teams to ensure brand consistency
• Measure and report on brand initiative effectiveness

Requirements:
• Experience in employer branding or talent marketing
• Robust storytelling and creative skills
• Knowledge of diversity and inclusion principles
• Campaign management across multiple channels
• Analytical skills for data-driven strategy refinements

Bring your expertise in brand management and creativity to enhance the welcoming culture at Canadian Tire.
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📌 Employer Brand Manager At Canadian Tire Ontario
🏢 Canadian Tire Corporation
📍 Ontario