Drive impactful digital strategies as the Strategic Digital Marketing Manager at Appspace. This role centers on managing significant paid media budgets across diverse digital platforms, ensuring strong ROI.
As a vital member of the marketing team, focus on optimizing website performance while scaling marketing campaigns. Your expertise in analytics and advertising will enable you to tie every dollar spent directly to revenue growth. Collaborate closely with marketing and revenue teams to refine strategies and deliver exceptional results.
Key Responsibilities:
• Allocate and manage paid media budgets across multiple channels
• Create and implement quarterly plans based on market insights
• Define KPIs for paid media effectiveness and present to leadership
• Conduct A/B testing to enhance ad performance
• Collaborate with internal teams to ensure cohesive marketing efforts
Requirements:
• 5+ years of experience in B2B SaaS paid media management
• Hands-on experience with AI tools in marketing
• Expertise in Google Ads and performance tracking
• Experience with account-based campaigns and intent data
• Strong analytical skills for multi-touch attribution analysis
Bring your passion for digital marketing and dedication to measurable outcomes to Appspace's cutting-edge team.
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📌 Strategic Digital Marketing Manager at Appspace (Ontario)
🏢 Appspace
📍 Ontario
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