Lead innovative demand generation strategies at Gorgias, a Toronto-based firm revolutionizing customer engagement through AI solutions. Drive full-funnel marketing and nurture leads effectively throughout their journey.

As the Demand Generation Director, you will spearhead strategic initiatives focused on both product-led growth and sales-driven marketing. Your expertise will enhance the sales pipeline through refined paid search, LinkedIn, and social media strategies. Emphasizing audience segmentation and effective lead nurturing, you'll create comprehensive marketing campaigns that transition demand generation efforts to early stages, optimizing conversion rates.

Key Responsibilities:
• Develop robust demand generation strategies for diverse client needs
• Enhance sales pipeline through digital advertising techniques




• Create multifaceted marketing campaigns focused on lead nurturing
• Align marketing initiatives with revenue and satisfaction goals
• Mentor a team of 2-3 marketing professionals

Requirements:
• Minimum 7 years in B2B demand generation
• Strong background in LinkedIn and SEM strategies
• Proven capability in managing comprehensive campaign architectures
• Technical proficiency in marketing technologies
• Exceptional collaboration skills across departments

Bring your expertise in demand generation and AI to lead Gorgias into recent market frontiers.
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📌 Demand Generation Director at Gorgias (Ontario)
🏢 Gorgias
📍 Ontario