Location: Ottawa, Ontario (In-office)
Reports to: CEO
Salary Range: $85,000 -$95,000 per year, plus performance bonus, benefits and perks
Employment Type: Full-Time
About Us Vykon Customs and Vykon Supplements are world-wide leaders in personalized health and performance supplementation. Our commitment to cutting-edge HTMA formulations and evidence-based products set us apart in the industry.
Role Overview As Growth Marketing Manager, you’ll be responsible for our brand messaging, customer communications, marketing strategy, and digital presence. You ‘ll conduct market andcompetitor research, design and implement marketing and lead generation campaigns. You’ll manage content schedules, oversee our social media channels, and lead our small but mighty in-house marketing team and outside contractors.
You’ll bring a strategic mindset every day to Vykon, but you’re known for your practical, hands-on approach. You thrive in an entrepreneurial setting and are an adept thinker who excels when taking ideas to action and then measuring their results. You’re also a gifted storyteller with a knack for bringing stories to life and marketing them online, especially using the social media.
Market Research & Strategy Conduct competitive analysis to identify market trends, opportunities, and positioning strategies
Develop and implement a data-driven marketing strategy that’s perfectly aligned with our growth goals
Develop and track KPIs designed to measure and report important metrics and results to our Leadership Team
Brand Development & Creative Content Develop and manage a content calendar for website, social media,



email campaignsand other digital channels

Create engaging, high-quality content (written, visual, and video) to communicate brandidentity and messaging
Oversee the development of marketing materials, including product guides, packaging, brochures, and promotional materials
Write press releases and other PR materials to boost media outreach
Social Media Marketing Oversee company social media accounts, ensuring consistent, on-brand messaging
Develop and implement social media campaigns to drive engagement, growth, and conversions
Use automation and scheduling tools to ensure consistent posting and monitoring
Collaborate with influencers and brand ambassadors to expand reach
Marketing Communications & Customer Engagement Develop email marketing campaigns to engage and nurture leads and existing customers
Craft compelling messaging for new and current customers to boost retention and brand loyalty
Coordinate marketing efforts with sales strategies to create cohesive customer acquisition campaign

Collaboration & Project Management Work closely with product development, operations, customer care, sales, and design teams
Manage relationships with external agencies, vendors and partners as needed




Ensure brand consistency across all touchpoints, maintaining a high standard of visual and written communication

Manage projects according to approved schedules and budgets

Event Marketing Provide marketing support to the CEO during her appearances at conferences and other events
Design marketing campaigns to promote the CEO’s Podcasts and her appearances on other Podcasts and Television Shows

Qualifications & Experience University degree in Marketing, Business, Digital Marketing, Public Relations or equivalent
5+ years of experience in marketing positions of increasing responsibility
A passionate interest in health and wellness, longevity and self-improvement
Excellent writing and content creation skills for digital, print and public relations
Experience managing social media platforms and digital marketing campaigns
Experience in the marketing of e-businesses and in managing Shopify and Word Press e-commerce platforms
Proficiency with marketing automation tools, social media scheduling platforms and analytics tools
Ability to design creative for campaigns using tools such as Canva and Adobe Suite
Experience with email marketing platforms such as Active Campaign or Mailchimp
Experience managing CRM platforms such as HubSpot, Klaviyo or Sales Force
Strong knowledge of SEO and SEM and influencer marketing
Strong project management and organizational skills with the ability to multi-task and manage multiple projects at the same time
Proficiency in utilizing MS Office including word, power point, excel, etc.

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📌 Growth Marketing Manager (Quebec City)
🏢 Vykon
📍 Quebec City