Drive consumer insights for Kraft Heinz as their Director in Toronto. This hybrid role focuses on leveraging insights to guide strategic growth while managing a high-performing team.As the Director of Consumer Insights, you will collaborate closely with the Business Unit President and marketing leadership to ensure consumer needs inform strategic decisions. Your role includes setting the Consumer Insights agenda and influencing the enterprise-wide transformation process.



Robust leadership and insight-to-action capabilities are essential for fostering a consumer-focused culture.Key Responsibilities:Shape the consumer insights strategy for the Canada marketServe as a strategic partner for marketing and business leadersDrive actions based on insights to support growth objectivesExecute integrated learning strategies across marketing functionsExplore consumer opportunities reducing tensions in brandingRequirements:Established success in consumer insights within CPGProven ability to lead and develop high-performing teamsIn-depth knowledge of research protocols and toolsExperience with data analysis translating to strategyExceptional communication and storytelling skills for stakeholdersLead the consumer insights agenda at Kraft Heinz in Toronto, shaping strategic growth initiatives.#J-18808-Ljbffr

📌 Toronto Consumer Insights Director Role
🏢 Kraft Heinz
📍 Toronto