Drive Res Med Canada’s marketing strategy as a Senior Marketing Manager focusing on sleep apnea solutions. Leverage your experience to enhance CPAP adoption and patient engagement across the country.
We are looking for a strategic Senior Marketing Manager to lead integrated marketing initiatives for Res Med’s Canadian market. This role requires a commercial mindset and the ability to collaborate with Sales, Product Marketing, and Cross-Functional teams to maximize growth in the sleep apnea category.
The ideal candidate will have experience in crafting successful B2B and B2C strategies aligned with revenue objectives.
Key Responsibilities:
- Lead integrated provider and consumer marketing initiatives
- Develop province-specific marketing strategies and plans
- Drive omnichannel promotions focused on CPAP adoption
- Measure and optimize campaign performance using analytics
- Build relationships with healthcare professionals and KOLs
Requirements:
- Bachelor’s degree in Marketing or related field
- 8+ years of marketing experience in healthcare industries
- Robust knowledge of Canadian healthcare landscape
- Excellent analytical and leadership skills
- Proficiency in marketing reporting tools and platforms
Shape the marketing strategies that enhance patient adherence and engage consumers for Res Med Canada.