Business Development Director

SPC Student Price Card Ltd. Vaughan, Ontario, Canada

About this position

About SPC Student Price Card Ltd.

SPC helps students across Canada access exclusive discounts at over 450 top brands — making everyday savings simple. From fashion and food to tech and travel, SPC gives students endless ways to save on the things they love. More than just discounts, SPC connects students to perks, events, and contests, creating a full student lifestyle experience.

Our mission is to make student life easier and more rewarding, and as we grow, we’re looking for leaders who are passionate about creating real impact for students while building strong, lasting partnerships.

About the role: The Director of Business Development & Partnerships will play a key role in expanding SPC’s reach and impact for students. This person will identify and develop strategic partnerships, lead proposals and RFPs, and guide partner relationships from start to long‑term success.

They will collaborate closely with sales, marketing, and stakeholders, oversee CRM effectiveness, and lead and mentor the Business Development and Partnerships team to deliver results that matter. In this role, every partnership you build contributes directly to helping students save, access more opportunities, and enjoy the full SPC experience.

Impact and Responsibilities

Strategic Planning and Execution: Demonstrate strong business acumen to translate analytical insights into actionable recommendations aligning with business objectives. Plan, execute, and review tactics to improve the lead‑to‑sale conversion funnel.

Create and execute strategy for lead generation while scaling sales targets. Identify new partners or partner groups who would benefit from available solutions. Build and nurture business relationships with partners to positively impact growth.

Team Leadership and Development: Mentor and guide team members in cultivating and capturing opportunities, including RFPs, prospecting, pitching, and client relationship management. Proactively participate in brainstorms to generate original, inspiring ideas meeting company objectives.

Scale, nurture, and optimize partnerships beyond launch, identifying opportunities to grow partnership value. Provide market value pricing to ensure profitability and success.





Communication and Collaboration: Create messaging and positioning from a partner point of view to position the company as the best solution. Develop prospect and customer‑facing materials, assets, and communications. Keep up to date with industry trends and provide well‑researched information to the sales team.

Collaborate with sales, marketing, product, and operations teams to identify opportunities and address gaps in the company offering. Conduct competitor analysis to mitigate risks and ensure competitiveness in the market.

Performance Management: Manage KPIs on all aspects of Business Development & Partnerships and take appropriate measures to achieve expected outcomes. Recommend new solutions to address any gaps in the company offering. Ensure value‑added solutions are profitable and contribute to overall success.
Manage our CRM system, including platforms like Hub Spot, to ensure effectiveness across the team. Oversee the utilization of these tools and provide guidance on best practices and strategies. Maximize efficiency and productivity through effective CRM management.

Track financial targets as well as monitoring invoices and contracts.

Soft Skills

- Coaching: encouraging and guiding employees to enhance their performance.
- Customer Focus: building successful new business and partnerships strategies with a strong focus on tangible results and funnel growth.
- Creativity and Innovation: seek new ways of doing things, think strategically, and uncover new revenue sources.
- Business Orientation: identify new market opportunities and high‑potential partners.
- Negotiating: obtain maximum results from meetings, adapt to changing client needs, and maintain good relations.

Qualifications

- Bachelor's or Master's degree in Business or Marketing.
- Minimum of 3 years of experience at a director level in sales and business development.
- Proven track record in a fast‑paced, agile‑oriented company,



with bonus points for experience in startups, retail environments, loyalty programs, or high‑growth eCommerce.
- Entrepreneurial mindset with a passion for selling ideas and driving them to fruition.
- Exposure to cross‑functional teams including Product, Marketing, Operations, and Brand.
- Proficiency in CRM management and sales team target maintenance (e.g., Salesforce, Hub Spot).
- Advanced Excel skills and willingness to learn reporting and project management tools like Basecamp and Click Up.
- Demonstrated success in negotiating, signing on, and managing relationships with external stakeholders, partners, and vendors.
- Highly curious and skilled at generating and transforming ideas into actionable tests.
- Motivated by challenging targets and eager to tackle both large projects and smaller tasks to drive business growth.
- Strong collaborator and communicator, adept at engaging with internal and external partners and stakeholders.
- Experience mentoring and guiding team members to achieve their professional goals, supporting a culture of growth and development within the team.

Compensation and Benefits

The pay range: 100,000 – 140,000 CAD per year (Vaughan)

Competitive base of 100k–140k, with quarterly commissions and potential to earn well beyond.

Benefits include: VIP SPC Membership, Out of Office (Vacation and Personal Days), Health Advantages (Health Spending Account, Wellness Spending Account, Travel and Group Insurance Coverage), company‑sponsored events, early Fridays, and a flat organization culture.

How We Work

You aren’t just valued for experience and skill sets, but equally for your growth mindset and attitude. We work as a flat organization, collaboratively as a team, and show up everyday as our authentic selves. Our team knows that creative solutions require a diverse approach to thinking and life experiences.

Equal Opportunity

SPC is an equal prospect employer and values diversity. Our hiring process is inclusive of all candidates regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Accommodations are available upon request for all aspects of the selection process.

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📌 Business Development Director (Vaughan)
🏢 SPC Student Price Card
📍 Vaughan