Join KOHO as a Senior Performance Marketing Manager, leading the charge in user acquisition through creative campaigns and leveraging AI innovations for measurable growth. This remote position values community and work-life integration.
In this key position on the Performance team, you will play a crucial role in KOHO's growth strategy, taking initiative with paid media to solidify user engagement across Canada. Candidates should possess 5+ years in performance marketing, typically within high-growth environments, marrying creativity with actionable insights. Your efforts will enhance KOHO's commitment to developing financial solutions tailored for Canadians.
Key Responsibilities:
• Oversee user acquisition campaigns across multiple paid channels • Build out strategies using CTV and programmatic advertising • Innovate with AI-driven bid management and campaign adaptations • Execute effective strategies for subscription user retention • Track and present performance data innovatively
Requirements: • Over 5 years of experience in performance marketing • Extensive multi-channel campaign management experience • Proficient in CTV and programmatic strategies • Robust grasp of adtech infrastructure and marketing analytics • Understanding of mobile app growth dynamics
Lead the way in creating impactful marketing strategies at KOHO, making financial services better for all Canadians. #J-18808-Ljbffr