Shape the future of TELUS Entertainment as a Senior Marketing Manager focused on customer experience strategy. Drive industry-leading marketing initiatives by leveraging customer insights and market trends.This key role within the Consumer Marketing Organization (CMO) focuses on enhancing the end-to-end marketing and customer experience strategies for TELUS. As a critical player in evolving the Entertainment Value Proposition, you will conduct comprehensive analyses and collaborate with cross-functional teams to formulate strategic recommendations. Your expertise will help redefine product and content marketing roadmaps that align with customer expectations and business objectives.Key Responsibilities:
- Collaborate on integrated entertainment portfolio strategies
- Map end-to-end customer journeys to identify improvement areas
- Lead bundling strategies for TV and streaming services
- Partner with teams to align and develop creative concepts
- Ensure effective translation of strategy into actionable insightsRequirements:
- Experience in strategy or product marketing
- Strong analytical and problem-solving capabilities
- Proficient in customer journey mapping and service design
- Excellent communication skills for senior stakeholders
- Ability to influence in complex environmentsLeverage your strategic thinking and customer-focused mindset to elevate TELUS' entertainment offerings and customer satisfaction.#J-18808-Ljbffr
📌 Senior Marketing Manager At Telus Entertainment (Toronto)
🏢 Telus
📍 Toronto
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