Lead the Salesforce Marketing Cloud practice at RBC in Toronto, Canada, as the Director of Marketing Technology. Drive cutting-edge digital communication strategies, overseeing email, SMS, and push processes. In this pivotal role, you'll play a key part in redefining marketing operations by exploring new integration patterns and architecture.
Your responsibilities include guiding a team of technologists to enhance data accessibility and streamline communication capabilities. You'll be tasked with challenging existing norms, implementing changes to improve operational efficiency, and ensuring stakeholder satisfaction. Key Responsibilities:
- Own Salesforce Marketing Cloud strategy and architecture
- Lead a team for data extension and CRM integrations
- Reimagine integration approaches to simplify operations
- Challenge assumptions to enhance platform outcomes
- Utilize agentic capabilities to accelerate delivery tasks Requirements:
- 8–10 years of Salesforce Marketing Cloud experience
- Required Salesforce Marketing Cloud certifications
- 4–5 years in team leadership within technology
- Proven track record of transformation in platform usage
- Excellent management and communication skills Embrace a leadership role at RBC, driving transformative change in marketing technology.
📌 Director of Marketing Technology in Toronto
🏢 Socket.dev
📍 Toronto
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