Shape the retail landscape at FIKA as the Director of Visual Experience in Toronto, ON. This leadership role focuses on driving brand identity through impactful and creative merchandising solutions. FIKA, a trailblazer in cannabis retail, seeks a seasoned expert to guide visual merchandising across its multi-banner portfolio.

You’ll be instrumental in translating brand narratives into immersive retail environments, ensuring every customer feels inspired. Work closely with multiple departments to achieve a cohesive shopping experience that reflects FIKA’s commitment to quality and compliance. Key Responsibilities:

- Lead visual merchandising efforts to enhance customer journeys
- Create standards for diverse retail environments and formats




- Translate marketing strategies into compelling in-store experiences
- Partner with operations to execute visual displays effectively
- Champion cutting-edge visuals that resonate with cannabis culture Requirements:
- Over 5 years of visual merchandising experience
- 3+ years in a leadership capacity
- Strong understanding of retail marketing and execution practices
- Proven ability to develop scalable merchandising tools
- Regular travel to retail locations required Elevate the customer experience through dynamic visual merchandising strategies that define FIKA’s presence in the market.

📌 Director, Visual Experience at FIKA (Toronto)
🏢 FIKA
📍 Toronto