06 Aug
|
Definity
|
Toronto
Become the AVP of Digital Marketing & Operations at Definity, leading innovative strategies in a hybrid work environment. Drive customer experience through advanced digital marketing techniques.As a senior leader, you will enhance Definity's digital marketing functions, focusing on content strategy, AI search capabilities, and operational excellence. Your role involves managing cross-functional teams while building systems that attract and engage customers effectively. Shape data governance to personalize the customer journey.Key Responsibilities:
- Develop content-driven programs for a digital landscape
- Build strategies for digital lead generation and search
- Oversee CRM, email automation, and analytics
- Maintain quality and conversion rates across digital channels
- Track and analyze key performance metrics for insightsRequirements:
- 10+ years in marketing, with 4 years leading teams
- Expertise in contemporary marketing technologies and strategies
- Proven ability to design efficient operational frameworks
- Experience in channel marketing within regulated environments
- Bachelor's or higher in Marketing, Communications, or BusinessUtilize your advanced marketing skills to influence consumer engagement at Definity.#J-18808-Ljbffr
📌 Senior Digital Marketing Operations Role At Definity (Toronto)
🏢 Definity
📍 Toronto