Lead strategic marketing efforts at eSentire as the Senior Manager of Campaign Marketing. Drive outbound campaigns aimed at security decision-makers to enhance customer retention and growth. As the Senior Manager, you will play a key role in guiding the campaign marketing team and managing comprehensive marketing efforts.
You will be responsible for budgeting, integrated campaign execution, and establishing a solid presence at Tier 1 events, all while advocating for a community of brand supporters. Key Responsibilities:
- Lead and develop the campaign marketing team
- Execute integrated campaigns including webinars and reports
- Oversee Tier 1 event presence management
- Cultivate customer advocacy for increased loyalty
- Collaborate with sales for seamless customer experience Requirements:
- 8+ years of B2B marketing experience
- Track record of executing successful demand generation campaigns
- Experienced in event management at industry level
- Background in customer advocacy initiatives
- Hands-on with marketing automation tools Impact customer engagement and retention strategies as part of the eSentire team.