Lead Terminal's marketing initiatives as the Founding Product Marketing Lead in Toronto. Shape the narrative, drive strategy, and engage with a technical audience directly.

Terminal is seeking a seasoned marketer to build its marketing function from the ground up. This role focuses on B2B marketing for a sophisticated data and API platform. You will leverage AI as a force multiplier while owning strategy and execution, moving seamlessly between high-level planning and hands-on tasks.

Key Responsibilities:

- Own and evolve Terminal's market positioning and narrative
- Build customer success stories and sales enablement materials
- Design and manage an AI-driven marketing engine
- Ensure effective presence at industry events and conferences
- Write persuasive thought-leadership content for technical audiences

Requirements:

- 10+ years in B2B marketing, including leadership roles
- Experience with technical products, especially data and APIs
- Proven success in crafting persuasive narratives
- Ability to operate effectively across the marketing stack
- Robust understanding of AI as a marketing tool

Shape the future of Terminal as a strategic marketer while driving impactful narratives.

📌 Founding Product Marketing Expert at Terminal (Toronto)
🏢 Terminal
📍 Toronto