Drive impactful audience initiatives as the Director of Audience Strategy at Omnicom Media. This hybrid role combines expert analysis with strategic leadership to enhance client outcomes. As the Director, Audience Strategy, your leadership will directly influence audience targeting and data integration strategies.
You will advise clients on effective data capabilities and optimize campaign executions while managing a talented team. This role demands high-level analytical skills, robust presentation abilities, and expertise in audience dynamics. Key Responsibilities:
- Own audience strategy aligned with client business outcomes
- Advise on data-driven insights for senior stakeholders
- Simplify complex data into actionable client recommendations
- Develop performance reports and audience activation guides
- Manage audience partnerships to enhance services Requirements:
- 7+ years in audience or data strategy roles
- Experience with multi-million-dollar budgets
- 1-3 years in people management
- Proven record in audience project execution
- Hands-on experience with audience segment building Contribute strategic insights and leadership to optimize audience engagement at Omnicom Media.
📌 Head of Strategy & Consulting (Toronto)
🏢 Omnicom Media
📍 Toronto
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