Elevate customer engagement and loyalty as a Senior Manager of Campaign Strategy at BMO in Toronto. This hybrid role focuses on executing personalized, data-driven communications across diverse channels.In this leadership position, you'll drive the Everyday Banking and Personal Lending communication strategies while utilizing advanced analytics and technology tools. Your expertise in data insights and predictive modeling will ensure targeted communications align with regulatory requirements and business objectives.Key Responsibilities:
- Define communication strategies for various customer segments
- Optimize customer engagements through data analytics initiatives
- Oversee multi-channel campaign management for maximum reach
- Ensure compliance with regulations and privacy laws
- Lead cross-functional teams to achieve business goalsRequirements:
- Bachelor’s degree in Marketing, Business, or related fields
- 10+ years in customer communications, with 5 in leadership
- Proficiency in CRM and marketing automation platforms
- Solid understanding of banking products and lifecycle
- Ability to influence senior stakeholders effectivelyDrive targeted strategies that optimize both profit and customer satisfaction at BMO, fostering meaningful customer relationships.#J-18808-Ljbffr
📌 Campaign Strategy Senior Manager At Bmo (Toronto)
🏢 Bank of Montreal
📍 Toronto
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