Leverage your expertise in lifecycle marketing as a Lifecycle Growth Manager at Gorgias. Drive onboarding, increase activation, and play a pivotal role in revenue expansion through AI-powered strategies. In this high-impact individual contributor role, you will optimize end-to-end customer lifecycle experiences across various channels, from trial to renewal.
With a focus on customer retention and growth, you will design signal-based campaigns in collaboration with product, customer support, and marketing teams, ensuring a seamless shopping experience within conversational commerce. Key Responsibilities:
- Own customer lifecycle strategy across multiple engagement channels
- Design and launch targeted, triggered marketing campaigns
- Develop retention and churn-prevention initiatives
- Collaborate closely with Product and CS teams
- Build technical infrastructure with Marketing Operations Requirements:
- 5+ years in lifecycle marketing or CRM/email marketing
- Experience with lifecycle/CRM platforms like Customer.io
- Comfort using product data for campaign insights
- Proven ability to drive alignment across stakeholders
- Robust focus on improving existing processes Maximize customer engagement while integrating marketing innovation at Gorgias.
📌 Lifecycle Growth Manager at Gorgias (Toronto)
🏢 Socket.dev
📍 Toronto
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