Join to apply for the Performance Marketing Specialist role at OfficeSpace Software Join to apply for the Performance Marketing Specialist role at OfficeSpace Software OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the modern workplace. As a performance-based, PE-backed company, we hire based on merit and a willingness to do what it takes to succeed long-term. You’re a great fit for the role if you’re entrepreneurial, passionate, motivated by building at light speed, and an Agentic AI early adopter.

We are looking for a Performance Marketing Specialist to own and scale our digital demand generation efforts. In this hands-on role, you will report to the Director of Growth Marketing and manage a multi-channel paid media program that is a critical growth lever for our pipeline and revenue. The role is open to remote candidates anywhere in Canada (with flexibility to work from home); We need an analytically strong, fast-moving marketer who can both strategize and execute campaigns with rigor and creativity to hit aggressive targets.

You must be comfortable using AI and agentic AI workflows daily to scale performance, accelerate decision-making, and optimize marketing efficiency Design and implement end-to-end digital marketing campaigns across paid channels – including Google Ads, Microsoft Bing, LinkedIn Ads, 6Sense, Capterra, RevLeads, and Reddit – to generate qualified leads and fuel our sales pipeline for the OfficeSpace SaaS platform. Monitor key performance metrics (CTR, CPC, CPL, conversion rates, CAC, ROAS) on a daily/weekly basis, and adjust bids, targeting, and creative in real-time to improve results. Take a hands-o n approach to campaign management – from keyword research, ad copywriting, and A/B testing ads/landing pages, to refining audience targeting and negative keywords.

Use AI tools to accelerate testing cycles and uncover high-performance patterns.

Analytics & Reporting : Deep-dive into data using Google Analytics 4 (GA4), HubSpot, and other analytics tools to track campaign performance and user behavior.



Build reports and dashboards to communicate results, insights, and opportunities to the growth marketing team and leadership.

Collaborate & Strategize : Work closely with the Director of Growth Marketing to align campaigns with overall growth strategy and pipeline goals. Partner with content, design, and product marketing teams to ensure messaging and landing pages are on-point and conversion-optimized. Share customer acquisition insights with Sales and broader Marketing to improve funnel efficiency.

Growth & Innovation : Stay on top of digital marketing trends, platform updates, and emerging channels. Proactively identify new opportunities (e.g. testing new ad networks, beta features, or AI-driven tactics) to expand lead acquisition. Bring an experimental mindset to rapidly test, learn, and scale new tactics that drive performance.

Experience : 3+ years (for Specialist) or 5+ years (for Manager) of hands-on digital/performance marketing experience, specifically in B2B SaaS or a digital agency environment serving B2B clients.

Channel Expertise : Deep knowledge of Google Ads (Search and Display), Microsoft Bing, LinkedIn Advertising, 6Sense, Capterra, RevLeads, and Reddit is highly preferred. You should be confident operating across these platforms independently. Strong analytical skills and a data-driven mindset. Proficiency with web analytics and marketing analytics tools, especially Google Analytics (GA4) and Excel/Google Sheets for analysis. Able to interpret data and AB test results to make quick optimizations.

Marketing Tech Stack : Hands-on experience with marketing automation and CRM systems to manage leads and campaigns – HubSp ot experience is a big plus (or similar platforms like Marketo). We prefer candidates who are certified in Google Ads (required),



and who have certifications or training in Google Analytics 4, LinkedIn Marketing Solutions, HubSpot Inbound/Marketing, and additional B2B advertising platforms.

Language Skills: Excellent written and spoken English fluency is required. You’ll be working in an English-speaking workplace and creating/optimizing English-language ads and content. (Spanish fluency is a bonus, but English is the primary business languages. Strong communication and collaboration skills – able to work effectively with remote team members and present findings clearly to stakeholders.

Bachelor’s degree in Marketing, Business, or a related field is preferred (or equivalent professional experience). Ongoing learning or professional development in digital marketing is a plus, as we value a growth mindset. High-Performance Cul ture: As a company invested in cutting-edge technology, we integrate AI and other advanced solutions across our platform to enhance productivity, customer experience, and process efficiency.

Continuous learning and improvement are integral to our culture. We embrace change and thrive on turning challenges into opportunities, with a team that is agile, proactive, and resilient. We invest in our people so they can excel. 55,000-$80,000 CAD Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Software Development Referrals increase your chances of interviewing at OfficeSpace Software by 2x Get notified about new Marketing Specialist jobs in Canada .

Remote Email Marketing

Specialist - Canada Marketing Ops Specialist - (Remote - Canada) (Canada) Marketing Manager (1 year contract) Social Media & Brand Manager - Laurent Dagenais Product Marketing Specialist — Master-Level Internship Product Marketing Contractor (Temporary) Product Marketing Contractor (Temporary) Social Media & Brand Manager - Laurent Dagenais Product Marketing Contractor (Temporary) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #

📌 Performance Marketing Specialist, Digital Marketing (Toronto)
🏢 OfficeSpace Software
📍 Toronto