Product Manager, MarTech (French Services) (Telework/Hybrid)

Product Manager, MarTech (French Services) (Telework/Hybrid)

06 Aug
|
CBC / Radio-Canada
|
Quebec City

06 Aug

CBC / Radio-Canada

Quebec City

Position Title: Product Manager, Marketing and Technology (French Services) (Telework/Hybrid) Employment Status: Contractee Long-Term (Durée déterminée) Position Language Requirement: English, French Language Skills: English (Reading - C - Advanced), English (Speaking - C - Advanced), English (Writing - C - Advanced), French (Reading - C - Advanced), French (Speaking - C - Advanced), French (Writing - C - Advanced) At CBC/Radio‑Canada, we create content that informs, entertains and connects Canadians on multiple platforms. We craft digital experiences enjoyed by millions of Canadians every day on platforms such as ICI TOU.TV, Radio‑Canada OHdio and Radio‑Canada Info. This is a 12‑month contract position, renewable annually.

The position can be based in Montreal, Quebec City, Ottawa, Toronto or Vancouver. Work arrangements will be discussed with hiring managers per departmental guidelines.

Your Key Responsibilities

Own and steer the MarTech roadmap in alignment with strategic pillars defined by leadership. Act as technical subject‑matter expert and coordinator during procurement and vendor selection processes. Prioritize development pipelines by translating complex business needs into well‑defined technical user stories.

Maximize the return on technology investments through budget tracking, feature adoption optimization and post‑implementation performance reviews. Drive platform integration to ensure seamless data flow across the MarTech stack and orchestrate functional interconnectivity. Ensure platform compliance with privacy and data protection regulations while overseeing marketing data pipelines.





Serve as internal subject‑matter expert to drive maximum adoption of marketing technologies and lead through influence with internal partners.

What You

Bring

You understand that tools and data hold value only when they directly serve audience engagement and business performance.

Key Technical Skills

Demonstrated expertise in deploying and managing complex products such as customer journey orchestration platforms, analytics and performance tools, ad servers and CDPs. Strong understanding of data flows, tracking principles (tags, pixels) and decentralized architectures. Robust command of compliance and privacy regulations in the digital space.

Proven ability to guide teams through the adoption of new workflows, mitigate resistance and facilitate training. Advanced proficiency with the Atlassian suite (Jira, Confluence).

Professional Skills

Translate marketing challenges into technology requirements and articulate technical value in business terms. Adaptable and resilient, capable of navigating rapidly changing environments and shifting project scopes. Passion for data precision and structured systems. Drive for growth and continuous performance improvement.

Operational discipline: maintain accurate documentation and asset inventories. Effective communication in both English and French,



with the ability to explain complex concepts clearly and simply to external vendors.

Education and Experience Bachelor’s degree in digital marketing, digital intelligence, information technology or a related field. At least ten (10) years’ experience in marketing and technology or performance marketing. Excellent command of French and a good understanding of English.

Experience deploying or utilizing enterprise marketing technology tools is an asset.

Experience collaborating with external vendors or working within structured environments is an asset.

Why Join

Us? Be on the front lines of putting data at the core of marketing strategic and creative decisions. Play a pivotal role where your human impact will be as important as your technical influence. Lead and scale a cutting‑edge MarTech stack within a major public media organization.

Benefit from a corporate culture that values work/life balance, inclusion, diversity and ongoing innovation. BC/Radio‑Canada is committed to reflecting our country’s diversity and fostering an inclusive workplace. We value equal opportunity and nurture an inclusive environment where our workforce mirrors the ever‑changing makeup of Canada.

For more information, visit our Diversity and Inclusion section. If you have accommodation needs at this stage of the recruitment process, please inform us by sending an e‑mail to [email protected]. All employees must adhere to CBC/Radio‑Canada’s Code of Conduct and conflict of interest policy as a condition of employment.

Primary Location: 888 Rue St‑Jean, Quebec, Quebec, G1R 5H6 Number of Openings: 1 Work Schedule: Full time

📌 Product Manager, MarTech (French Services) (Telework/Hybrid)
🏢 CBC / Radio-Canada
📍 Quebec City

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