Drive online growth with Walmart as a Manager of Digital Marketing - SEM. Focus on paid search strategies, customer acquisition, and optimizing ROI through data-driven decisions.

In this managerial role, you will lead the development and execution of high-performing SEM strategies. Collaborate with teams like Analytics and Digital to harness customer insights for optimizing campaigns and improving audience targeting. You will manage a significant media budget, ensuring alignment with business priorities while driving both short-term and long-term growth.

Key Responsibilities: • Develop paid search strategies for traffic and sales • Manage SEM budget focused on ROI and customer acquisition • Optimize keyword portfolios and bidding strategies • Analyze campaign performance and implement improvements • Collaborate with cross-functional business teams to align objectives

Requirements: • Bachelor’s degree in Marketing or related field • 5+ years managing paid search programs • Expertise in Google Ads and Analytics • Robust analytical skills for campaign performance • Experience in retail or eCommerce marketing

Maximize digital marketing effectiveness and lead Walmart's SEM initiatives in Mississauga.

📌 SEM Digital Marketing Manager at Walmart (Mississauga)
🏢 Walmart
📍 Mississauga