The Senior Product Marketing Manager will own go-to-market strategy and narrative for BuildOps Financials and OpsAI —two product areas that are central to our platform becoming the system commercial contractors run on.

OpsAI is a major platform identity shift: moving BuildOps from a system of record to a system of action, where intelligence helps teams automate work, surface risk, and drive the next best step in the field and back office. Financials is how customers understand margin, cost, and job performance—turning operational execution into measurable business outcomes. This is not a role focused on shipping assets or coordinating launches.

You will shape the narrative, guide how new capabilities show up in the market, and ensure our product innovation translates into customer adoption and revenue impact. You will work at the intersection of product strategy, sales enablement, and market storytelling — and you will be comfortable leading conversations with executives, product leaders, and customers alike. Own the go-to-market strategy for Financials and OpsAI — defining the problems we solve, the customers we target, and how BuildOps wins in the market.

This includes leading launches for major capabilities, aligning product and revenue teams around a clear strategy, and ensuring new releases translate into adoption and pipeline impact. Market & Customer Insight Build and maintain an insight engine for your portfolio: customer interviews, deal reviews, win/loss, and field feedback loops. keep these current as the product and market evolve. Translate insights into clear “so what” recommendations: what to build next, what to message, what to enable, and what to stop claiming.

You’ll develop the narrative that explains how intelligence shows up across the platform — and why that matters for contractors running complex operations. Your work ensures the story holds up across the website, sales conversations, product launches, and executive presentations.

Ship sales enablement that changes rep behavior: talk tracks, objection handling, ROI tools, and competitive “reasons to switch”—and measure impact.

Build and maintain a competitive program: battlecards, win/loss analysis, and a regular cadence of competitive updates. You will define how BuildOps explains the market problem we solve—and why our approach wins—in a world where specialty contractors are adopting platforms, not point tools. You’ll turn market signals (buyer needs, competitive moves, AI maturity, and contractor workflows) into a transparent point of view that shows up consistently in sales motions, product launches, and external messaging.





Commercial Outcomes

Ownership pipeline creation Packaging, Pricing, and Monetization Input Partner with Product and Finance to shape packaging and packaging‑led adoption paths (good‑better‑best, bundles, and add‑ons) and pressure‑test pricing assumptions using customer and deal insight.

Your role is to represent the market perspective — helping ensure what we build, how we describe it, and how we introduce it to customers all align. You’ll influence roadmap decisions by bringing customer insight, competitive context, and commercial impact into the conversation. As a senior member of the product marketing team, you’ll help raise the standard for how PMM operates at BuildOps. competitive intelligence programs You’ll also serve as a thought partner to other PMMs, helping the team operate with greater clarity and consistency.

You have 5+ years of product marketing experience in B2B SaaS and have owned go‑to‑market strategies for complex products or platforms. You’ve led launches that created measurable business impact — whether in pipeline generation, win rates, adoption, or category perception. You synthesize market signals, customer insights, and product direction into a clear point of view on how a product should be positioned and brought to market.

You understand how products evolve — and how messaging, packaging, and roadmap decisions shape adoption. You’re comfortable working with product teams early in the development process and influencing how capabilities are framed and delivered. You connect product marketing work to revenue outcomes.

You understand how messaging, sales enablement, launches, and positioning influence pipeline and customer expansion. You are comfortable presenting to product leaders, marketing teams, and executives.

Customer Curious

You regularly engage with customers and frontline teams to understand what drives real decisions. You have demonstrated the ability to use AI in your workflow beyond prompting: building repeatable systems, agents, or automations that improve real outcomes (speed, rigor, accuracy).

Experience in construction tech, field service management, or vertical SaaS is a strong advantage.



Understanding how commercial contractors operate — or having worked in similarly operational industries — will help you ramp quickly. We’re expanding our platform with Projects , bringing full project execution into the system contractors already use to run service operations.

At the same time, our Financials capabilities are becoming increasingly central to how contractors manage profitability across service and project work. OpsAI introduces intelligence across the platform , helping teams automate reporting, identify risk earlier, and make better decisions across service and project work. longer term, we expect to split these into dedicated PMM ownership as each area scales.

Raleigh

Hub - $106,000.00 - $134,000.00 / LA Hub - $111,000.00 - $139,000.00 base salary Generous equity grant, become an owner in our company! Flexible PTO and hybrid work schedules One‑time work‑from‑home allowance Hubs in Los Angeles, San Francisco, Toronto, and Raleigh with hybrid work schedules and lunch provided for in‑office days Company events and team‑building activities, both in‑person and virtual The chance to get in on the ground floor and build something truly groundbreaking for ourselves and our amazing customers Join BuildOps, the largest commercial trade platform in the country, as we transform the multi‑billion dollar commercial contracting industry! See why contractors choose Buildops here.

Our latest investors join our team of industry heavyweights like Next47, former Twitter CEO Dick Costolo, former Salesforce President Gavin Patterson, and Boost Mobile CEO Stephen Stokols. Their investment is fueling our aggressive growth and our commitment to equipping contractors with AI‑driven tools to conquer chaos, boost efficiency, skyrocket profitability, and ultimately, deliver exceptional service. At BuildOps, we’re changing the game and doing the best work of our careers.

We consider all qualified applicants without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other status protected by applicable federal, state, or local law. BuildOps will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act pursuant to applicable local and state laws. BuildOps recruiters will only contact candidates through official channels and will never ask for payment, banking details, or sensitive personal information during the interview process.

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📌 Senior Product Marketing Manager, Financials & OpsAI (Toronto)
🏢 BuildOps
📍 Toronto