Take your marketing career to new heights as a Senior Account Based Marketing Manager at Geotab. Execute impactful strategies targeting enterprise accounts in a dynamic IoT company.As an influential marketing partner, you'll work directly with Business Development Executives to align strategies with account-level priorities. Your role involves crafting targeted campaigns to drive engagement and accelerate deal progression. Build tailored plans and utilize AI tools to enhance marketing efforts and results.Key Responsibilities:
- Manage 1:1 and 1:few ABM strategies
- Partner with sales teams to map strategic accounts
- Create tailored marketing content for accounts
- Execute targeted digital campaigns across channels
- Monitor engagement metrics and program successRequirements:
- 8+ years in B2B marketing and 2+ in ABM
- Experience with platforms like 6sense or Salesforce
- Ability to lead multi-channel campaigns effectively
- Solid communication and relationship-building skills
- Data-driven mindset with campaign analytics expertiseUtilize your marketing skills to drive results for Geotab's strategic accounts.#J-18808-Ljbffr

📌 Account Based Marketing Expert At Geotab (Toronto)
🏢 GEOTAB
📍 Toronto