Drive Secure Software's B2B social media strategy as a Social ABM Marketing Specialist. Lead targeted social campaigns that amplify the customer journey and generate valuable sales alignment. In this high-impact role, you will take ownership of social media presence, significantly contributing to pipeline generation and market amplification for Safe Software's FME platform.
Your expertise will be vital in executing strategies across LinkedIn, Reddit, and emerging channels, targeting key industry verticals including Government and Telecommunications. Close collaboration with Demand Generation, Sales, and Account Management teams will be essential for success. Key Responsibilities:
Own and develop B2B social strategy for various channels
Execute demand generation content geared towards verticals
Align social campaigns with sales initiatives and pipeline stages
Report and optimize social performance metrics
Reactivate Reddit as a strategic demand generation channel Requirements:
4+ years of B2B social media marketing experience
Proven track record with ABM frameworks and sales alignment
Proficiency in LinkedIn Campaign Manager
Solid analytical skills for KPI definition and reporting
Experience with marketing automation tools; HubSpot preferred Leverage your expertise in social strategy and ABM to enhance Secure Software's market footprint and customer connections.
📌 B Social Marketing Specialist At Safe Software Surrey (Canada)
🏢 Doist
📍 Canada
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