Take charge of customer retention strategies at Dermalogica, leveraging your expertise in CRM systems. This role focuses on advanced segmentation and omnichannel strategies to maximize consumer engagement.

As a CRM and Retention Specialist, you bring 3-4 years of experience in D2C or consumer goods. You'll optimize email, SMS, and push campaigns, lead A/B testing efforts, and build automated workflows. Your role will also include analyzing data to enhance retention and conversion rates.

Key Responsibilities:
• Manage the monthly CRM calendar across multiple channels
• Lead continuous A/B testing to optimize strategies
• Design automated flows for customer engagement
• Segment consumer cohorts for targeted marketing
• Utilize data analysis to drive actionable insights

Requirements:
• 3-4 years in CRM or retention roles
• Expertise in A/B testing and statistical analysis
• Proficient in Klaviyo, Shopify, GA4, and RetentionX
• Experience with AI tools for data analysis
• Bilingual in English and French is an asset

Utilize your technical marketing skills to revolutionize retention strategies at Dermalogica.
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📌 CRM and Retention Specialist at Dermalogica (Ontario)
🏢 Dermalogica Canada
📍 Ontario