06 Aug
|
MCG Career College
|
Calgary
06 Aug
MCG Career College
Calgary
01 About the role Own MCG’s digital presence across paid, organic, and social channels. You’ll manage campaigns that connect prospective students to programs that change their lives — measuring everything, iterating rapid, and growing our reach across Alberta. 02 What you'll do 01 Plan, execute, and optimize digital ad campaigns (Google Ads, Meta, LinkedIn) 02 Manage organic social media presence across Instagram, Facebook, and TikTok 03 Write, design, and schedule content with support from our creative partners 04 Track and report on funnel performance — from click to enrollment 05 Manage SEO and ensure the MCG website performs in local search 06 Support email marketing campaigns targeting prospects and alumni 03 What you'll bring Minimum 2 years of digital marketing experience in an agency or in-house role Hands-on experience with Google Ads, Meta Ads Manager, or similar platforms Strong writing skills — you can write for an audience, not just for algorithms Analytical mindset:
you use data to make decisions and improve campaigns Eligible to work in Canada 04 Nice to have +01 Google Ads or Meta Blueprint certification +02 Experience marketing post-secondary programs or B2C services +03 Graphic design skills (Canva, Adobe Creative Suite) 05 About the department The Marketing Department The Marketing team at MCG is a small, nimble group responsible for the brand and growth across three campuses. We work directly with leadership, have real ownership over our channels, and measure success in enrollment outcomes — not just impressions.
M A team committed to student success. 06 Benefits & perks Health & dental Comprehensive coverage from day one — no waiting period. Hybrid work flexibility Dedicated funds to keep your credentials and skills current. Annual PD budget Generous time off plus statutory holidays to rest and recharge.
Creative autonomy Flexible scheduling options that respect your life outside work. Real ownership and impact A supportive team where your expertise is genuinely valued.
📌 Digital Marketing Coordinator (Calgary)
🏢 MCG Career College
📍 Calgary