Group Sales Manager (Association, SMERF, Union & Corporate Sales)Alberta | Canadian Rocky MountainsStart Date: March 2, 2026If you’re a hotel sales professional who wantsreal responsibility ,strong earning potential, and amountain lifestyle that doesn’t feel temporary, this role is worth a responsible look.Our client is afull-service hotel and convention centrein the heart of the Canadian Rocky Mountains, located nearBanff, Alberta —a globally recognized resort town just outside Banff National Park. Their property combines well-appointed guest rooms with amulti-sectional ballroom ,breakout and meeting rooms, and the ability to host everything from national conferences to multi-day association retreats.We’re looking for aGroup Sales Managerwho is ready to take ownership of a defined portfolio and grow it. This role is ideal for ajunior-to-intermediate hotel sales professionalwho has sold hotel rooms, understands group business fundamentals, and wants to build a long‑term career in destination hospitality sales.The RoleAs Group Sales Manager, you’ll be responsible fordriving group room and meeting space revenueacross a diverse set of accounts, including:AssociationsSMERF (Social, Military, Educational, Religious, Fraternal)UnionsEducation and university groupsCorporate group businessYou’ll manage the full sales cycle—from prospecting and lead qualification through contracting, account management, and repeat business development. This is not a “hand-off-and-wait” role. You’ll be expected to understand your clients’ goals and design solutions that use bothguest rooms and meeting spaceeffectively.This is anin‑office role, working closely with operations and events teams. You’ll participate inMS Teams calls, virtual sales trainings, and internal strategy sessions. After one year in the role, there ispotential for a hybrid schedule, based on performance and business needs,



where you could be based in Calgary or another relatively close location with occasional on‑site visits.What You’ll Be DoingProactively sell group room blocks and meeting space to assigned market segmentsDevelop and grow long‑term relationships with associations, unions, and institutional clientsConduct virtual and in‑person sales calls, site inspections, and familiarization toursPrepare proposals, negotiate contracts, and close businessMaintain accurate account and pipeline data in the CRMCollaborate with conference services and operations teams to ensure smooth executionMeet and exceed quarterly KPIs tied to revenue, conversion, and account growthWho This Role Is ForYou’re likely a great fit if you:Haveexperience selling hotel rooms(required)Have exposure to group or meetings sales (preferred, not required)Are organized, confident on sales calls, and comfortable owning a book of businessWant a role where performance is noticed and rewardedAre excited by the idea of living and working in aresort mountain town, not just visiting oneThis role is well‑suited to ajunior candidate ready to level up, with strong support, training, and clearly defined expectations.Compensation & BenefitsBase salary:$65,000–$70,000Incentives:Quarterly bonus at10% of base salary ,uncapped, tied to multiple KPIsSubsidized local housingto support affordability4% RRSP employer matchFull health and dental benefitsEmployee discounts across Coast HotelsGym membership includedWhy This Role Stands OutThis is not a high‑turnover, transactional sales job. It’s a chance to build expertise indestination group sales, work with meaningful organizations, and live in one of the most desirable locations in Canada—without sacrificing career progression or income stability.If you want to sell more than just rooms, grow into a confident group sales professional, and build a career that balancesambition with quality of life, we want to hear from you.Start Date:March 2, 2026Apply with confidence. This role is designed for someone ready to grow.#J-18808-Ljbffr

📌 Group Sales Manager - $65,000 - $70,000 A Year (Toronto)
🏢 Global Hospitality
📍 Toronto