Communications Lead in Media Relations (Toronto)

Communications Lead in Media Relations (Toronto)

05 Aug
|
Philip Morris International
|
Toronto

05 Aug

Philip Morris International

Toronto

Take charge as the Communications Lead for Media Relations at Rothmans, Benson & Hedges in Ottawa or Toronto. Elevate the company's reputation through strategic media engagement.
This role is ideal for a communications professional seeking to influence public understanding during RBH’s transformative journey towards a smoke-free future. You will utilize your extensive background in media relations, overseeing campaigns and connecting with senior leadership to guide public conversations.
Key Responsibilities:
• Develop and execute media relations strategies
• Advance RBH’s narrative and regulatory engagement
• Oversee media metrics and performance optimization
• Collaborate on compelling and newsworthy content
• Manage media responses on sensitive issues
Requirements:
• 5–7 years of progressive media relations experience
• Expertise in Canada's regulatory setting
• Proven success obtaining high-impact media coverage
• Strong relationships within the media industry
• Exceptional communication skills and bilingualism preferred
Harness your media expertise to influence strategic communications at Rothmans, Benson & Hedges.
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📌 Communications Lead in Media Relations (Toronto)
🏢 Philip Morris International
📍 Toronto

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