Join WPP Media as the Director of Performance Strategy focused on commerce. Drive impactful performance media strategies across retail networks, marketplaces, and DTC channels for measurable business outcomes.
In this senior role, you will lead the development of performance media strategies aimed at enhancing commerce across various platforms. Your expertise will guide the integration of these strategies into comprehensive media plans, ensuring alignment with client objectives. By overseeing measurement frameworks and collaborating with cross-functional teams, you will optimize campaigns and drive growth.
Key Responsibilities:
• Lead development and execution of performance media strategies
• Oversee commerce measurement frameworks for accuracy
• Partner with Media Planning for integrated strategies




• Identify creative approaches within emerging commerce channels
• Build strong relationships with key media partners
Requirements:
• Proven experience in performance marketing and eCommerce strategy
• Strong grasp of retail media networks and paid media
• Analytical mindset for data-driven decision making
• Excellent communication and collaboration skills
• Experience with major commerce platforms highly desirable
Lead commerce media strategies and optimization initiatives to maximize performance and ensure client success at WPP Media.
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📌 Director of Commerce Performance Strategy (Montreal)
🏢 Socket.dev
📍 Montreal