Nutrifresh has been serving customers across Canada for over 35 years, with established operations in Montreal, Calgary, and Vancouver. We specialize in supplying a diverse range of food products to retail and grocery customers, built on reliability, strong relationships, and consistent execution.
We are looking for a motivated and hands-on Field Sales Representative to join our team. This role is ideal for someone who is comfortable in the field, takes ownership of accounts, and is focused on driving real results.
What You’ll Do
Manage and grow an assigned portfolio of retail and grocery accounts
Merchandise and maintain product presence at store level
Prospect and acquire new customers within your territory
Conduct regular in-person store visits across the Lower Mainland
Build strong relationships with store owners and buyers
Use CRM (Salesforce) to track leads, opportunities, and activities
Analyze sales performance and identify growth opportunities
Negotiate pricing, promotions, and product placements
Coordinate with internal teams to ensure smooth order fulfillment
Stay informed on market trends and competitor activity
What We’re Looking For
Proven experience in field sales (food industry preferred)
Strong communication, negotiation, and relationship-building skills
Self-driven and able to manage territory independently
Comfortable working in a fast-paced, hands-on environment
Organized and disciplined with follow-ups and account management
Valid driver’s license and ability to travel locally
Punjabi/Hindi language skills are an asset
What We Offer
Competitive base salary + performance incentives
Vehicle allowance
Stable, growing company with long-term opportunity
High ownership role with direct impact on business growth
Important This is a field-intensive role. You will be expected to be on the road, visiting customers, and actively managing your territory. This is not a desk job.
Job Types: Full time, Permanent
Pay: From $50,000.00 per year
Benefits
Adaptable schedule
Mileage reimbursement
In office parking
Store discount