Job Overview
Make A Difference For Those Who Make The World™.

As a Business Development Manager (BDM) you will be part of a dedicated team based in Southwestern Ontario and reporting to the IR Sales Manager.

The Why
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better for those who make the world™. Sound like you? Join our top-notch team of nearly 48,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY®, and BLACK+DECKER.

Responsibilities

Grow, develop, and drive sales within the territory for assigned whole goods categories and parts. Develop growth plans for current dealers, forecast products by dealer, manage dealer inventory, communicate promotions, review programs, address and manage warranty concerns.

Maintain accurate sales information within the identified platform (SalesForce), including weekly call reports and as directed by your Manager.

Work consistently with the Credit department to ensure proper payment procedures are followed by the dealers in assigned territory.

Support the growth of Professional (PRO) products within assigned territories by actively recruiting PRO dealers, managing dealer relationships, participating in demos – open houses and communicating opportunities to the IR Sales Manager.

Drive parts sales growth at IR dealers. Encourage all IR dealers to be Service dealers, with the guarantee they will provide Mass consumers professional service to promote repeat purchases & long-term purchase opportunities of products.

Attend and support IR dealer customers at Open Houses, Demo Days, Test-Drives, Trade Shows, & special events at key times of the season. Possess the ability to demonstrate product, emphasizing product features and benefits. Coordinate customer training for dealer employees.

Responsible for the purchase of Advertising Packages by IR Dealers.



Set budgets by dealer and aid in the development of specific advertising plans with dealers. Ensure dealers have adequate signage, encourage merchandising showroom (outside and inside) best practices to optimize drawing consumers to IR dealers. Keep account literature current, accurate, and complete.

Working with the Customer Service department, coordinate information to all dealers within the territory regarding availability of products, based on production, inventory, and delivery schedules. Track stock levels – retail and wholesale. Help move surplus inventory, of all brands, within the assigned territory.

Qualifications

Post‑secondary education in Sales/Marketing or related field of study.

3+ years’ experience in a business development role, ideally with commercial outdoor products selling to an independent retail channel.

Strong planning, organizational and interpersonal communication skills.

Team player and client focused individual.

Proven ownership of work, doing what is needed without being asked, following through.

Highly motivated and able to work with minimal supervision.

P.C. Skills – Word, Excel, Outlook & PowerPoint.

Must be flexible for overnight travel as required.

Excellent time and territory management skills.

Compensation & Benefits

Anticipated compensation for this role is $70,000-80,000 in annual base salary. Salary is based on market location, and may vary depending on job‑related knowledge, skills, and experience. In addition to base salary, this role is eligible to receive a discretionary sales incentive bonus which at target is equal to 20% of salary.



All bonuses are subject to plan terms and are based on the achievement of defined objectives. Bonuses are not guaranteed.

We care about the safety and the well‑being of our employees.

A supportive work workplace where you can be your best every day.

Opportunities to stretch and develop in our diverse lines of business within our Fortune 200 company.

We offer different ways for you to give back to communities where we operate.

Competitive compensation & benefits package.

Use of a company vehicle, cell phone & laptop.

Company perks including Goodlife Fitness discounts, Employee product purchase, and many more.

Equal Opportunity Employer
Stanley Black & Decker believes in giving each and every applicant an equal opportunity to succeed on their own merit. We strive to hire employees that reflect and support the diverse perspectives, experiences, and needs of employees and our communities including but not limited to race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, genetic characteristics, and disability. We remain committed to upholding the values of equity, diversity, and inclusion in our work environments. We know that diversity underpins excellence, and that we all share responsibility for creating an equitable, diverse and inclusive organization. Therefore, in pursuit of our values, we seek employees who will work respectfully and constructively with differences across the organizational hierarchy in actualizing SBD’s priorities, goals and principles of equity and inclusivity. If accommodation is required at any point in the recruitment process, please contact a member of our Recruitment Team. Please note that as part of our recruitment process, candidates in the final stages will be required to complete a background check which may include a criminal background, credit and drivers abstract check.

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📌 Business Development Manager (Ontario)
🏢 Stanley Black & Decker
📍 Ontario