Elevate patient onboarding as the Senior Marketing Manager specializing in Lifecycle Marketing at TELUS Health. Develop targeted strategies to optimize service usage and enhance patient communications.
This full-time role is crucial within the TELUS Health Marketing team, where you'll drive B2C initiatives for Health Care Centres across Canada. Utilizing a team-oriented approach, you will create and implement marketing strategies that increase patient retention and encourage engagement through meaningful communication channels.
Key Responsibilities:
• Develop campaigns enhancing Preventive Health Services utilization
• Welcome patients with tailored onboarding communications
• Oversee email marketing initiatives and performance reports
• Collaborate on digital strategies for effective lead nurturing
• Create campaigns aimed at upselling existing patients
Requirements:
• Extensive experience in marketing strategy development
• Proficiency in data analytics and performance metrics
• Strong foundation in email marketing principles
• Knowledge of digital marketing frameworks and tools
• Passionate about health and improving community wellness
Leverage your marketing expertise to foster deeper patient connections at TELUS Health.
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📌 Senior Marketing Manager at TELUS Health (British Columbia)
🏢 Telus
📍 British Columbia
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