Temporary Full Time
We are looking for a detail-oriented Associate Digital Analytics Manager to support digital measurement, insights generation, and data-driven decision-making. This role plays a key part in enabling stakeholders to understand user behavior and optimize digital experiences across web and mobile platforms.
What you will do:
Analytics & Reporting
Develop and maintain dashboards and reports using tools such as Adobe Analytics, Google Analytics
Track and analyze key performance indicators (KPIs) including engagement, conversion, retention, and funnel metrics
Identify trends, anomalies, and actionable insights to support business growth
Present insights clearly to both technical and non-technical stakeholders
Tagging & Data Implementation
Support implementation and maintenance of digital tracking using Adobe Launch, Tealium, or similar tag management systems
Validate and troubleshoot tracking across digital platforms (web and mobile)
Collaborate with engineering teams to define and implement data layer requirements
Experimentation & Optimization
Assist in design and analysis of A/B and multivariate tests using platforms such as Adobe Target, Optimizely, or VWO
Provide recommendations to optimize user journeys, content performance, and conversion rates
Contribute to ongoing conversion rate optimization (CRO) initiatives
Stakeholder Collaboration
Partner with marketing, product, UX, and engineering teams to align on measurement strategies
Translate business requirements into tracking and reporting solutions
Communicate insights and recommendations to influence decision-making
Data Quality & Governance
Ensure data accuracy, integrity, and consistency across platforms
Maintain documentation for tagging plans, tracking requirements, and governance frameworks
Support compliance with privacy regulations and consent management practices (e.g., GDPR, CCPA)
What you will bring:
Bachelor’s degree in Analytics, Business, Marketing, Statistics, or related field
3–4 years of experience in digital analytics or a similar role
Hands‑on experience with:
Adobe Analytics (preferred)
Tag management tools (Adobe Launch, Tealium)
Data visualization tools (Power BI, Tableau, Looker)
Robust analytical and problem-solving capabilities
Strong data storytelling and visualization skills
Proficiency in Excel and SQL
Understanding of digital marketing ecosystems (paid media, email, SEO, etc.)
Experience supporting experimentation and optimization initiatives
Ability to influence stakeholders through insights
Attention to detail and commitment to data accuracy
Given the size and scope of our organization, the position can be located in the following head office locations: Toronto and London.
Base salary: $71,900 – $125,800 annually (base only, excluding variable compensation).
What we offer
Career Development: Opportunities for career advancement, access to industry-leading learning programs and up to $2,000 annually toward education reimbursement.
Health & Wellness: Flexible health and dental benefits, plus a $5,000 mental health benefit to support your well‑being.
Time Off: In addition to regular vacation and personal days, we support community involvement with a volunteer day.
Financial Security: Company‑matching pension plan, share ownership program and additional investment options.
Rewards and Recognition: Employee recognition programs, service milestone celebrations, employee discounts and more!
Community Engagement: Workplace support through Employee Resource Groups (ERGs), mentorship programs, social clubs and events.
We’re committed to removing barriers and ensuring equal access to employment. Applicants requiring reasonable accommodation during the application process may contact
[email protected]. All information provided will be handled in accordance with applicable laws and Canada Life policies.
Canada Life would like to thank all applicants; however, only those who qualify for an interview will be contacted.
#J-18808-Ljbffr
📌 Associate Manager, Digital Analytics - 12 Month Contract (Ontario)
🏢 Canada Life
📍 Ontario