Fix Network is a global leader in repair and restoration services for vehicles, homes, and businesses, supporting a growing family of locally owned and operated brands in collision repair, mechanical services, glass care, and property restoration. Reporting to the Vice President, Marketing and Communications Canada, the Regional Marketing Specialist will be responsible for implementing integrated marketing plans and events within their geographic region. He/she will work in partnership with the marketing team to implement and evaluate local area marketing strategies and programs for franchisees and Fix Network. This position is responsible for strengthening relationships with our franchise strategic partners and creating, maintaining, and increasing brand awareness, customer traffic and loyalty to the brands, acting as the primary regional marketing ambassador for Fix Network.

Core Competencies

Organizing and Planning

Communication – Written and Oral

Entrepreneurial Spirit

Quality Orientation and Results Focused

Marketing Strategies

Creative and Innovative Thinking

Strategic Orientation

Analytical and Problem-Solving Capabilities

Accountability and Dependability

Development and Continual Learning

Results focused

Job Duties

Develop and implement marketing plans and campaigns to increase brand awareness, customer traffic, customer reviews and loyalty in the designated region

Act as primary corporate marketing support for franchisees while positively representing their brands and the business





Conduct ongoing market research to understand local market conditions and customer needs, disseminating into actionable programs

Work with both retail and collision brands within their region

Manage and execute in-store franchisee promotions, events and community outreach activities

Collaborate with local team to support B2B sales activities

Compile franchisee updates, stories, achievements and testimonials for internal and social media communications

Monitor and analyze campaign performance and adjust strategies as needed

Maintain accurate and up-to-date records of all marketing activities

Communicate with cross-functional and national marketing teams regularly to drive business objectives

Other duties as assigned.

Bachelor's degree or post-secondary education in Marketing, Business, or related field

Requirements

At least 3 years of experience with multiple brands in a multi-unit marketing role, preferably in a franchise environment

Strong understanding of retail marketing and B2B strategies

Experience with budget management and campaign analysis

Strong presentation skills

Robust project management and analytical data analysis skills

Excellent communication and interpersonal skills

Experience with traditional and digital media marketing

Work Conditions

This role requires periodic travel, estimated at approximately 30% within the assigned region and up to 10% outside of the region

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📌 Regional Marketing Specialist (Alberta)
🏢 Fix Network World
📍 Alberta