Digital:

E-Commerce Experience

Create and update the Digital Marketing Calendar

Content Management Experience

Lead the strategy and creation of paid social media ads (including FB, Instagram, Pinterest, Google Ads and Yelp)

Monitor and optimize performance of Paid advertising campaigns

Reporting of paid media tracking and analytics providing commentary on performance and recommended action plans in a timely manner

Identify strategic brand partnerships & activities to help improve RDV’s presence in digital space.

Work with the social media strategist to monitor social networks for customer care issues and ensure voice of RDV is communicated throughout all digital activities

Responsible for ongoing governance of website content for accuracy and facilitating update requests to ensure content and resources are kept up to date.

Experience or interest in designing an Ecommerce website experience and seamless customer journey to deliver valuable content

Experience in managing a content management system (CMS) and creating landing pages

Prior experience in creating and managing Email marketing campaigns through Mailchimp/ Marketo.

Think outside the box and proactively introduce new ideas or suggestions to improve processes

Billing and Accounting:

Assist the accounting department in collecting payments as well as approving invoices for media payments





Create and manage the monthly budgeting reports, identify areas of improvement

Skills

Solid written and verbal communication skills

Leadership

Analytical thinking

Organization and Time Management Skills

Ability to work strategically and meet tight deadlines

Understand how to target customers and prospects with email marketing

Use marketing analytics tools to analyze the success of digital marketing efforts

Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data

Follows social media, YouTube and industry news & trends,

Genuine interest / early adopter of digital technology & innovation

Knowledge of social media for business and influencer marketing tactics,

CMS, website design knowledge and Mailchimp

SEO & SEM

Backend website knowledge and configuration

Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications

Networking, creativity, eye for design and luxury

Identify partnership opportunities (paid and earned)

Able to curate and deliver high impact photoshoots and editorial content for RDV

Be the face of RDV in representing the brand at events and photoshoots

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📌 Digital Marketing Specialist (Ontario)
🏢 Royal De Versailles Jewellers
📍 Ontario