Territory Sales Leader – Abbotsford/Langley BC

Job Location/Territory: Abbotsford/Langley – British Columbia, Hershey Canada

Position Summary: The Territory Sales Lead (TSL) ensures flawless execution of store-level sales and promotion plans with customer retailers in the assigned territory. The territory consists of high-volume food chain grocers and mass merchandisers.

The TSL masters retail execution plans by driving incremental sales, implementing best-in-class promotional and merchandising strategies, and ensuring 100 % distribution of authorized Hershey items across all classes of trade.

Responsibilities

Drive Customer Points of Sale through Consultative Business Partnering – Build and maintain consultative business relationships with customer Key Decision Makers (KDMs) at all levels. Partner with KDMs to develop and execute a detailed action plan to increase sales results using analytics and best practices.

Cultivate a network of influential contacts to achieve sales objectives.

Data Analysis and Sales Call Preparation – Prepare for retail sales calls by obtaining and analyzing relevant store, product and market data, and creating effective selling tools and presentations for KDM delivery.

Sales – Engage in forward selling utilizing consultative sales techniques of predetermined customer sales plans with store and market KDMs in every retail sales call. Maximize sales and display opportunities through store walk-throughs.

Administrative Responsibilities – Complete and submit electronic and written reports of daily and weekly activities, expenses, competitive activity, account changes, promotions, and all administrative functions.

Merchandising – Achieve merchandising objectives by executing customer-specific promotional plans,



maintaining displays, and ensuring new items are placed on shelves and out-of-stocks addressed.

Strategy Development & Process Improvement – Develop and recommend strategies to improve overall effectiveness of the territory, district or area business activities. Drive advocate partnerships as requested.

Requirements

- Ability to lift up to 30 lbs on a repetitive basis.
- 1–3 years of sales experience in consumer packaged goods preferred.
- Knowledge of and ability to develop and use strategies for communicating with retail customers and managing day-to-day operations of retail stores.
- Strong analytical, organizational, and time management skills.
- Strong oral and written communication skills with excellent interpersonal skills.
- Demonstrated ability to work independently within a team environment.
- Detail-oriented with fresh thinking.
- Takes initiative in pursuing objectives and ensuring deadlines are met.
- Proficient in MS Suite (Word, Excel, Power Point) and familiar with iPad technology.
- Willingness to be part of a high-performing team.

Qualifications

- Bachelor’s Degree required in Business or a closely related field.

Advantages and Perks

- Exposure to premium confectionery products.
- Health and Wellness Reimbursement program and other employee benefits.
- Corporate social responsibility programs.
- Performance reward and recognition programs.
- Vehicle provided for business purposes (valid driver’s license and clean driving record required).

The anticipated base salary range for this role is $54,160 to $67,700 per year. In addition to a market-competitive base salary, our Total Rewards package includes performance-based incentives and a comprehensive benefits program designed to support overall wellbeing.

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📌 Territory Sales Leader - Abbotsford/Langley BC (Vancouver)
🏢 Hershey
📍 Vancouver