Lead the Salesforce Marketing Cloud practice at RBC in Toronto, Canada, as the Director of Marketing Technology. Drive innovative digital communication strategies, overseeing email, SMS, and push processes.

In this pivotal role, you'll play a key part in redefining marketing operations by exploring recent integration patterns and architecture. Your responsibilities include guiding a team of technologists to enhance data accessibility and streamline communication capabilities.

You'll be tasked with challenging existing norms, implementing changes to improve operational efficiency, and ensuring stakeholder satisfaction.

Key Responsibilities:

- Own Salesforce Marketing Cloud strategy and architecture
- Lead a team for data extension and CRM integrations




- Reimagine integration approaches to simplify operations
- Challenge assumptions to enhance platform outcomes
- Utilize agentic capabilities to accelerate delivery tasks

Requirements:

- 8–10 years of Salesforce Marketing Cloud experience
- Required Salesforce Marketing Cloud certifications
- 4–5 years in team leadership within technology
- Proven track record of transformation in platform usage
- Excellent management and communication skills

Embrace a leadership role at RBC, driving transformative change in marketing technology.

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📌 Director of Marketing Technology in Toronto
🏢 Socket.dev
📍 Toronto