Shape the future of Bed Bath and Beyond Canada as the Director of Brand Strategy. This role requires a strategic leader with a focus on brand relaunch and omnichannel marketing. Reporting to the President, you'll define the renewed market position and enhance customer connections across a variety of channels. Your leadership will bridge eCommerce, CRM strategies, and retail experiences, ensuring cohesive growth that resonates culturally and effectively. Key Responsibilities:

- Develop brand strategy and messaging architecture
- Drive integrated communications and partnership strategies
- Own brand governance and customer experience direction
- Create marketing agendas based on customer insights
- Collaborate with various departments for cohesive strategy Requirements:
- Bachelor’s degree in marketing or a related field
- 7-10+ years in brand marketing leadership roles
- Experience in eCommerce and performance marketing
- Proven success in brand growth using data-driven decisions
- Knowledge of compliance and best practices in web content Deliver impactful marketing strategies and lead a high-performing team to elevate Bed Bath and Beyond Canada's brand presence.

📌 Director of Brand Strategy at Bed Bath and Beyond (Toronto)
🏢 Sleep Country Canada
📍 Toronto