Marketing Technology & Automation Specialist:

On behalf of our Marketing client, Procom is searching for a Marketing Technology & Automation Specialist for a permanent role. This position is a hybrid position with 3 days onsite at our client’s Cambridge, ON office.

Our client is expanding its Marketing Team and is seeking a Marketing Technology & Automation Specialist to enhance their digital marketing efforts. This role focuses on managing and optimizing HubSpot to drive engagement, lead nurturing, and conversion through effective marketing automation strategies.

Own HubSpot configuration and daily operations, including forms, lists, workflows, automations, and integrations.

Design, build, and maintain high-converting landing pages and web assets using HubSpot’s CMS.

Manage segmentation, lead scoring, lifecycle stages, and user journeys to support demand generation and customer engagement.

Develop automated customer journeys, triggered emails,



and lead nurturing workflows.

Partner with the marketing team to implement campaign workflows end-to-end.

Build and maintain HubSpot dashboards to track campaign performance and ROI.

Diploma or degree in Marketing, Communications, or a related field.

Strong knowledge of email marketing best practices.

Analytical mindset with the ability to turn data into actionable insights.

CRO Experience: Familiarity with A/B testing platforms.

Project Management Tools: Experience with Asana, Trello, Monday.com.

Understanding of HubSpot Sales Hub or Salesforce.

This is a permanent position.

ASAP.

Hybrid work arrangement with 3 days in the office.

Full time

Marketing and Information Technology

Marketing Services

This posting contains standard job details for a permanent role and location;

📌 Field Marketer Travel (Cambridge)
🏢 Procom
📍 Cambridge