Job Summary

We are seeking a dynamic and motivated Mid-Level Social Media Marketing Specialist to elevate our brand presence across digital platforms. In this role, you will develop engaging content, implement targeted advertising campaigns, and analyze performance metrics to optimize our social media strategies. Your expertise in digital marketing tools and creative design will drive brand awareness, foster community engagement, and support our overall marketing objectives.

This paid position offers an exciting opportunity to contribute to innovative campaigns and grow your skills within a collaborative team setting.

Duties

- Create compelling social media content tailored for platforms such as Facebook, Instagram, Twitter, and LinkedIn, ensuring consistency with brand voice and style.
- Manage and schedule posts using social media management tools like Hootsuite and Buffer to maximize reach and engagement.
- Develop and execute targeted advertising campaigns on Facebook Advertising and other platforms to increase brand visibility and lead generation.
- Conduct keyword research and implement SEO best practices to enhance content discoverability across digital channels.
- Design eye-catching graphics and visual assets using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to support campaigns.
- Monitor social media analytics with Google Analytics and platform insights to assess campaign performance, identify trends,



and recommend improvements.
- Proofread all content meticulously to ensure accuracy, clarity, and alignment with brand standards before publishing.

Experience

- Proven experience in digital marketing with a focus on social media management for at least two years.
- Strong knowledge of e-commerce platforms and strategies to support online sales initiatives.
- Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and the Adobe Creative Suite.
- Hands-on experience with social media management tools like Hootsuite and Buffer for scheduling and analytics.
- Familiarity with Facebook Advertising campaigns, keyword research techniques, SEO principles, and Google Analytics for data-driven decision making.
- Ability to craft engaging content that resonates with diverse audiences while maintaining brand consistency.
- Excellent proofreading skills with attention to detail in all written materials.

Join us as a Mid-Level Social Media Marketing Specialist if you're passionate about creating impactful digital experiences! Bring your creativity, analytical mindset, and enthusiasm for digital marketing to help us connect with audiences worldwide while advancing your career in a vibrant team environment. Pay: $50,000.00-$79,000.00 per month

Benefits

- Casual dress
- Flexible schedule
- Wellness program

Work Location: In person

📌 Mid-Level Social Media Marketing Specialist (Toronto)
🏢 Alex Social Media Solutions
📍 Toronto